BRIDGE Skills Session: Marketing That Works — Telling Your Story on Any Budget

Every business has a story. The challenge is knowing how to tell it in a way that captures attention, builds trust, and inspires action.
 

The BRIDGE Skills Session Series is a new quarterly workshop experience designed to provide practical, hands-on training that helps business owners strengthen essential business skills. Rather than focusing on one-on-one consultations, each session will dive deeply into a specific topic and equip participants with tools they can immediately apply to their business.

Our inaugural workshop focuses on one of the most important aspects of business growth—marketing.
 

Presented in partnership with the Better Business Bureau, this interactive session will help entrepreneurs and business leaders learn how to communicate their value, promote their products and services, and create meaningful connections with customers using cost-effective marketing strategies.

Participants will learn:

• How to effectively tell the story of their business and brand
• Practical marketing strategies that deliver results without requiring a large budget
• Creative tools and resources for producing professional-looking marketing materials
• Tips for creating engaging content that resonates with customers

As part of the workshop, attendees will also participate in a hands-on video marketing exercise where they will script, record, and begin editing a short promotional video for their business using accessible tools and techniques.

Whether you are launching a new venture, growing an established business, or simply looking for fresh marketing ideas, you'll leave with actionable knowledge, practical resources, and content you can begin using right away.

Learn. Create. Apply.