SBDC - Cultivating Customer Connections

Cultivating Customer Connections:
A Guide to Human Behavior for Business Success

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Explore the pivotal role of understanding human behavior across all facets of business operations. From crafting effective marketing strategies that resonate with customers to optimizing employee recruitment and retention practices, and navigating successful partnerships, this course delves into the psychology behind forging meaningful connections. Through practical insights, attendees will gain essential skills to enhance interpersonal dynamics, foster loyalty, and ultimately drive sustained business.

Learn how to develop effective strategies for positive engagement with employees and customers in our upcoming workshop: Join us on September 26 at 10 a.m. when we will explore key factors in human behavior inrelation to business operations to maximize business success.
You will learn:

• The difference between attitude and behavior
• How to understand customer behavior
• How to identify generational type